Our Shea Story

Our Shea Story

Sustainable Cultivation

Shea trees are known to grow in the wild in the Sahel Belt of Western Africa. The shea trees produce fruit once a year between May and June. The fruit is an important source of income for the local communities. Shea cultivation is considered sustainable due to its wild growth and no fertilisers and pesticides are required.

Our shea butter is sourced from the Kolo Nafaso ('the house of benefits of shea kernels') initiative founded by our supplier in Western Africa - in Burkina Faso, Ghana, Nigeria and the Ivory Coast.

Empowerment of Women

Traditionally, shea fruit is harvested by women. The Kolo Nafaso initiative aims to help empower women who work with shea and to ensure that they receive fair and consistent income throughout the year, not just during peak trading months.

For our shea butter, the supply of shea kernels is direct from the women who collect the shea fruits to our supplier, with no middle people involved - a fully traceable supply chain.

Shea Conservation

Our supplier partners with the Global Shea Alliance with the goal to plant 10,000 shea seedlings in Ghana in Summer 2020, as part of the Action for Shea Parkland initiative. This initiative is part of Global Shea Alliance’s sustainability programme with the aim to plant 10 million shea trees over the next 10 years.

Photo by © AAK, 2021

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